A typographic exploration of the Univers's natural wonders


Black-Footed Ferret

By Jacob Etter

The Black-Footed Ferret (BFF) has such an interesting and heartbreaking backstory. Listed as endangered since 1967, they were actually thought to be extinct until being rediscovered in 1981. Now thanks to the efforts of recovery programs and captive breeding initiatives, it’s estimated there are more than 300 in the wild today. However, disease and habitat loss are still obstacles along the path to recovery. The preservation of the Black-Footed Ferret is important because it helps ensure that the North American prairie ecosystem stays intact as well.

Since BFFs are mainly nocturnal, I chose to depict a solitary ferret popping out of a prairie dog burrow for a night of mischief and hunting. (Not only do prairie dogs make up 90% of their diet, but BFFs also live in their former homes!) Typographically I created custom type that felt in line with their personality and appearance – nimble and playful yet with a hint of sharpness and ferocity.